JOURNAL OF FOOD PRODUCTS MARKETING

The Role of Plant-Based Foods in Canadian Diets: A Survey Examining Food Choices, Motivations and Dietary Identity

The brand new Brazilian specialty coffee market

Chinese Consumers’ Perceptions of Functional Foods: A Netnography Study of Foods that Help the Immune System Recover from Air Pollution

You eat “like a girl”: gender differences in content and effects of food advertising depicting sports

Factors Influencing Purchase Intention of Organic Rice in Thailand

Does Organic Food Consumption Signal Prosociality?: An Application of Schwartz’s Value Theory

Applying the Extended Theory of Planned Behavior to Predict Sustainable Street Food Patronage in a Developing Economy

Consumer Preferences for ‘Localness’ and Organic Food Production

Impact of Consumer Awareness, Knowledge, and Attitudes on Organic Rice Purchasing Behavior in China

Attitudes and Motivations Toward Craft Beer Consumption: An Explanatory Study in Two Different Countries

Consumer Attitudes toward Palm Oil: Insights from Focus Group Discussions

Ground Roasted Coffee Consumers’ Ability to Determine Actual Quality: The Use of Attributes and the Role of Education Level in Mexico

Applying the Institutional Theory at the Level of Halal Consumers: The Case of Cape Town in South Africa

Is an Increase in Organic Consumption Accompanied by A Healthier Diet? A Comparison of Changes in Eating Habits among Danish Consumers

Determinants of Visitors’ Intentions to Consume and Recommend Local Agro-Food Products

Influence of Language of Packaging Labels on Consumers’ Buying Preferences

Are Sustainable Consumers Health Conscious? A Segmentation Study of Wine Consumers

To Launch or Not to Launch: An Empirical Estimate of New Food Product Success Rate

Marketing and Socio-psychological Factors Influencing Organic Food Purchase and Post-Purchase Outcomes

Determinants of Fresh and Frozen Fruit and Vegetable Expenditures in Turkish Households: A Bivariate Tobit Model Approach

Changing Consumer Preferences in Emerging Markets: Food Market Challenges in Central Mexico

Acceptance of New Food Products: Reference Prices and Psychological Moderators of Heterogeneous Price Effects

A Qualitative Study of Malaysian Parents’ Purchase Intention of Functional Weaning Foods using the Theory of Planned Behavior

The Relationship between Marketing and Brand Equity: Salvador Consumers Perception of Soft Drinks

Brazilian Consumers’ Understanding and Recognition Ability on Organic Processed Food

Consumer responses to private nutrition signals

A Systematic Review on the Effects of Personalized Price Promotions for Food Products

Consumer Preferences Toward Product Attributes of Dietary Supplements Under Mandatory Food Traceability Systems in Korea

Treat Yourself: The Effects of Motivational Messaging and Nutritional Information on Front-of-Pack Labeling

The Influences of Portion Size, Context and Package Characteristics on Snack Food Consumption: Evidence from a U.S. Rolling Cross-Sectional Survey

Actual Purchase Behavior of Edible Bird’s Nest Products in Malaysia Using Cluster Analysis

Ethical Judgment of Food Fraud. Effects on Consumer Behavior

The Role of Informational and Congruence Clues in Advertisement for an Ethnic Restaurant

Clustering Attitudes and Behaviors of High/ Low Involvement Grocery Shopper

Factors Considered by Food Industry Retailers and Wholesalers in Purchase Intent for Foreign Products

The Tempo and Cooking Sound of a Gourmet Hamburger

Determinants of Organic Food Repurchase Intention from the Perspective of Brazilian Consumers

Orthorexia Nervosa: Can Healthy Eating Food Trends Impact Food Companies Marketing Strategies?

Understanding Preferences for Dietary Supplements and Fortified Food during Pregnancy: A Discrete Choice Experiment

Tourist Food Variety-Seeking Behavior under Uncertainty: The Moderating Role of Information Search

Adolescents’ Responses to Cereal Ads: An Assessment of Weight and Gender

Perceptual Density of Guava Juice: The Effect of Image Location and Surface Texture