大类:Business, Management and Accounting
小类:General Business, Management and Accounting
Q4
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期刊高被引文献
Do electronic loyalty programs still drive customer choice and repeat purchase behaviour
来源期刊:International Journal of Electronic Customer Relationship ManagementDOI:10.1504/IJECRM.2019.10020088
Evaluating the satisfaction index using automated interaction service and customer knowledgebase: a big data approach to CRM
来源期刊:International Journal of Electronic Customer Relationship ManagementDOI:10.1504/IJECRM.2019.10020084
Clarifying the effect of customer knowledge management to improve business performance of banks: considering the role of electronic customer relationship management
来源期刊:International Journal of Electronic Customer Relationship ManagementDOI:10.1504/ijecrm.2019.10025684
Influence of customer relationship management on customer behaviour, a moderating role of social media in bank and financial institutions
来源期刊:International Journal of Electronic Customer Relationship ManagementDOI:10.1504/ijecrm.2019.10025681
Investigating the moderated mediation effect on customer relationship management and customer acquisition
来源期刊:International Journal of Electronic Customer Relationship ManagementDOI:10.1504/ijecrm.2019.10025688
The effect of social media communication on brand equity through Facebook: evidence from CGV Cinemas, Vietnam
来源期刊:International Journal of Electronic Customer Relationship ManagementDOI:10.1504/ijecrm.2019.10025687
A new model for assessing the impact of cloud computing on customer retention
来源期刊:International Journal of Electronic Customer Relationship ManagementDOI:10.1504/ijecrm.2019.10025685