JOURNAL OF RETAILING

Synergies at the Intersection of Retailing and Organizational Frontlines Research

Touching the Untouchable: Exploring Multi-Sensory Augmented Reality in the Context of Online Retailing

The Language Backfire Effect: How Frontline Employees Decrease Customer Satisfaction through Language Use

New Hidden Persuaders: An Investigation of Attribute-Level Anchoring Effects of Product Recommendations

Feel the Music! Exploring the Cross-modal Correspondence between Music and Haptic Perceptions of Softness

Driving In-Role and Extra-Role Brand Performance among Retail Frontline Salespeople: Antecedents and the Moderating Role of Customer Orientation

Store Manager–Store Performance Relationship: A Research Note

Couponing Strategies in Competition between a National Brand and a Private Label Product

A Packaging Visual-Gustatory Correspondence Effect: Using Visual Packaging Design to Influence Flavor Perception and Healthy Eating Decisions

Do Mystery Shoppers Really Predict Customer Satisfaction and Sales Performance

Why Museological Merchandise Displays Enhance Luxury Product Evaluations: An Extended Art Infusion Effect

Sensory Aspects of Retailing: Theoretical and Practical Implications

Increasing Shopper Trust in Retailer Technological Interfaces via Auditory Confirmation

More Than Aesthetic: Visual Boundaries and Perceived Variety

Strategic information management in a distribution channel

By-Brand or By-Category? The Effect of Display Format on Brand Extension Evaluation

The Effects of Retail Banner Standardization on the Performance of Global Retailers

Consequences of Perceived Crowding: A Meta-Analytical Perspective

The power of consumption-imagery in communicating retail-store deals

Are Low Price and Price Matching Guarantees Equivalent? The Effects of Different Price Guarantees on Consumers’ Evaluations

Look but Don’t Touch! The Impact of Active Interpersonal Haptic Blocking on Compensatory Touch and Purchase Behavior

Sensitivity to Ulterior Motives in Retail Settings: The Moderating Role of Dual-Identity versus Sole-Identity Consumers

The Way the Wind Blows: Direction of Airflow Energizes Consumers and Fuels Creative Engagement

Getting Personal in Public!? How Consumers Respond to Public Personalized Advertising in Retail Stores

Self-Control and Touch: When Does Direct Versus Indirect Touch Increase Hedonic Evaluations and Consumption of Food

Is $0 Better than Free? Consumer Response to “$0” versus “Free” Framing of a Free Promotion

Mitigating the Negative Effects of Regional Clustering in Franchising: The Roles of Governance Mechanisms